We build industrial brands.
nim is a strategy-first branding agency for industrial businesses. If your business turns over $2M–$20M and looks like it’s punching below its weight, keep reading.
Discuss your projectindustrial branding
Sectors
Engineering
Manufacturing
Energy
Freight and Logistics
Food & Beverage
Pharmaceutical
John Brooks
optimate.me
Hark & Zander
Marlin International
CRE8
Little Black Book
Kenzie’s Gift
Gymleader
System7
While most businesses will believe all branding is the same, industrial branding has its own unique challenges.
Challenges we are experts in.
The gap between what you actually do and what people see losing you work. This is the biggest problem. A problem we solve.
Walk through any industrial estate and count the businesses with genuinely strong branding. Not many. Engineering, manufacturing, and distribution businesses have historically been told branding is for retail, hospitality, tech startups. Anyone but them.
That’s backwards. These are often the most capable, most established, highest-value businesses in the country. The ones with the least visual credibility to match. Industrial branding isn’t a smaller version of consumer branding. It’s a different discipline entirely, built around trust, capability, and long sales cycles.
We built nim specifically to close that gap.
Does this hit a nerve? It’s more common than you think.
1. You look too small, too old, or too tired online and you’re losing work to businesses that simply look more current.
2. Your digital presence is thin. Prospects can’t find you, or find you and aren’t convinced.
3. You struggle to communicate what actually makes you different, so you default to “we’ve been doing this for 20 years” and hope that’s enough.
4. You’ve done incredible work, delivered the impossible timeline, built the thing, and none of it shows up anywhere for the next prospect to see.
5. You’ve made no real investment in your brand. You’ve been flying blind on purpose, or by default.
How we build your brand.
Everything you need to build a strategically-led, scalable brand.
001
Strategy Sessions
Strategy before design. Always.
Workshops that pin down your position, your message and your customer, so every design decision after it has a reason.
002
Branding
Look as good as you are.
brandID gives you a logo, a full identity system and the guidelines to use it, built to carry weight in a tender.
003
Marketing
Stay visible, every month.
With EXPOSURE we come to you, shoot the content, then design, write and schedule it, so your brand keeps showing up while you run the business.
004
Brand Partnerships
Stronger together.
Placeholder copy. Tell us what a brand partnership with nim includes and this line will say it.
case studies
What clients say once the work is out in the world.
“We now have a brand that is not overshadowed by our third-party products. We now champion a brand we are proud of.”
optimate.meCRM consultancy, brandID client
“We finally understand how to structure our brand and its products so our customers connect and buy from us.”
Hark & ZanderBrand strategy client
social
@nim_creative