Hark & Zander

Client: Hark & Zander

A Kiwi skincare brand built to match a global ambition.

We were introduced to Hark & Zander to tell their story. Once we had, the brand needed to reflect it.

Hark & Zander make hemp-based, all-natural skincare in New Zealand, made to help people feel confident. Their sights were set on the world.

That’s a big step for a small natural brand. Overseas buyers have never heard of you, and the shelf is full of skincare that claims to be natural. Without a clear story, a great product looks like one more option.

So we started with the story, then built the strategy, identity, communications, assets and website design around it, giving Hark & Zander a brand that can stand next to global names.

Hear it in the client’s words